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Happier

 

HAPPIER

Happier was created with the intent to inform, inspire, and provoke thought amongst it’s viewers. Through presenting information on human happiness, in a way that attempts to avoid discussion of its contrary.

Problem Statement / Analysis

Mental health among young adults today is the worst it has ever been in history and is the root of a lot of struggles I see in my peers lives. Yet often talk about this topic is done so in a mundane manner that rarely has impactful results.

Through witnessing negative effects of stress, and mental health amongst those around me, I decided there was a need among young adults today.

This basic human need is happiness, and I have worked to presentways in which we can achieve this emotion through minuscule actions and habits.

Execution / Strategy

I created an exhibition design through a poster series displayed on 3 6 ft. tall pillars, with the intent for those experiencing this environment to be able to move throughout the space created, taking in the presented information as they go and in their own way. In order to define the environment without the use of physical walls I utilized the ground as a space to extend the branding of Happier.

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Individual Posters

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Collateral Materials

This Exhibition design was created for my senior capstone at Iowa State University. More information on the ISU Graphic Design senior show can be found at here. I personally presented my exhibition through a digital webinar, if you are interested in my thought process and design thinking behind Happier you can view that presentation below (at the 29 minute mark.)